DoneDeal Visitors a Million a Month

Recession Drives Classified Web Mart To A Million Unique Visitors A Month

DoneDeal.ie, Ireland's most successful online classified adverts website, says the recession has helped drive its visitor figures to more than one million unique visits a month, with about 40,000 new items  being advertised each month.

These latest figures are based on an independent audit  of the site by website metrics company IrelandMetrix.

The company has experienced significant growth over the last year, and says there are now more than 80,000 adverts active on the site.

The cash amount for items sold on the website in February this year came to a total of over EUR30 million, according to DoneDeal.ie Director Geraldine Karlsson, who said:"We are delighted to have reached over one million unique visitors per month.

"The current economic climate very much suits the brand, as people seek an easy and safe channel to trade their second hand items and get the best value for their money," Karlsson continued.

"It is such a huge milestone for us, given that we started the company from our own home in 2005. Interest and use of the site has been phenomenal since day one and we have been delighted with the customer feedback to date".

DoneDeal.ie is always looking for ways to improve and make the website easier, safer and more enjoyable for everyone. A significant number of enhancements to the website were carried out  this year, incorporating new classified sections, new content, and new features.

A key  enhancement was the design and introduction of a wider range of new classified advertising sections bringing the sections to 119.

Among the classified sections are dedicated categories covering Cars, Home, Gardening, and Pets, as well as newer categories  introduced including Farming, Fashion & Health, Weddings and a Lost & Found section.

Within each section, DoneDeal.ie has introduced further sub-sections to ensure users can source exactly what they are want more quickly.

The website was also updated so that up to 10 photos can now be placed in each ad. Originally only 3 photos could be placed per ad. The 10 photos are all included in the standard fee at no extra cost.

Commenting on DoneDeal.ie's future plans, Karlsson said: "We have lots of innovations and new ideas lined up for 2010. As Irelands biggest and fastest growing classifieds ads website, our site provides a very cost effective and measurable channel for targeting substantial numbers of special interest audiences."

DoneDeal.ie provides an easy, safe marketplace for people to buy or sell all sorts of things. Features include photos with all ads, low cost advertising, hassle free payment by phone and free tracking tools.

On average, 40,000 new items are advertised each month  ranging from art and antiques  to video games and vehicles. 

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