Berlin Label Mobilee Using Rocudo

Influential Berlin DJ Duo Pan-Pot Innovate Using Galway Firm's Music Platform

Galway-based online music company Rocudo has announced that Pan-Pot, an influential Berlin-based DJ duo, is using its online Promo Widget technology.

"To have Pan-Pot and their label, Mobilee Records, do a promotional campaign using all the Rocudo bells and whistles is great," says Culann Mac Cabe, who is CEO of Rocudo, an online music mixing platform which delivers  Direct-to-Fan engagement by leveraging advanced online music technologies and social networking culture.

Rocudo has spent five years developing music-related technologies and is now commercialising its mixing platform for both the web and mobile.

"Our next target is to move our features out to mobile phone Apps", says Culann. "Stay tuned over the next few weeks - you won't believe yours ears!"

"On one hand, the simplicity of our platform makes it easy for music professionals to quickly build rich media widgets for online/mobile promotional campaigns," says Mac Cabe.

"On the other hand, Pan-Pot's "Confronted" Promo goes all the way and includes a DJ Deck in which anyone can mix their own version of the Track, using samples from the original recording. Our analytics show a very positive response to this uniquely engaging experience." Mac Cabe continued.

"We are delighted to be working with Rocudo" explains Ralf Kollmann, CEO of Mobilee Records, Berlin.

"In today's music business, developing an effective online/mobile strategy is so important. Rocudo have done a great job putting their platform together and we look forward to doing many innovative promotional campaigns with it."

said Kollmann.

Rocudo lets users feed music, images, tour dates, merchandise and other information directly to online social networking pages and mobile phones.

Users can access music and remix their own creations, which may be shared online.

Artists, DJs, Bands and Labels create promotional widgets to engage Fans in innovative ways. Rocudo provides the tools to create these widgets and feeds back analytical data to help users measure and improve their promotional campaigns.

The Rocudo platform allows Fans to take music samples, remix them online and share their unique creations via social networks such as Facebook, MySpace etc. Rocudo tracks all activities and returns analytical data to content owners via easy-to-use business tools for measuring and improving online promotional campaigns.

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