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EI Add €1m in Tullamore Software Co

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DateMonday, September 21, 2009

Enterprise Ireland Add €1m in Tullamore Software Co

Taoiseach Brian Cowen on Hand to Announce Major Enterprise Ireland Investment for Co. Offaly Company



ATRS-Ambulance.pngThe Taoiseach Brian Cowen has announced an Enterprise Ireland supported €1 million investment programme at ATSR in Tullamore, Co Offaly, which will see the company create up to 30 new high value jobs over the next two years.



Established in 2006 by Eric Gallagher and Denis O'Dwyer, ATSR (Automotive Technology Systems and Research Ltd)  develops and produces controlling systems for emergency vehicles including ambulances, fire engines and police cars.



It offers two main products, both of which can be built into the emergency vehicle at manufacture or retro-fit stage, a multiplex system, which controls the emergency lighting, battery control and a "lone worker" panic functionality ( ACETECHTM ), and an all in one communications system and diagnostic tool which provides full remote access to vehicle data through GSM, GPS and wireless enablement, and allows uploading or downloading of configurations to and from the vehicle ( ACETECH AVLTM ).



Typical customers of ATSR include manufacturers and fleet managers of emergency vehicles, which can range from the public sector to large blue-chip ambulance manufacturers. Since start up, the company has experienced rapid growth winning business both domestically and internationally, most notably in the US, Canadian and UK markets.



One third of its staff is committed on R&D projects,  including the development of next generation of the Automatic Vehicle Logging (AVL) interface which allows the emergency fleet operators to remotely diagnose faults and measure driver efficiency.



The investment will see the company expanding its research and development and manufacturing operations at its 18,000 ft facility in Tullamore, and to continue building its growing number of export clients specifically in the North American markets.



Speaking at the official opening the Taoiseach, himself an Offaly man, congratulated ATSR on their continued growth and success. "This is a company that has grown year on year since its establishment in 2006. They are following a focussed international growth strategy and their success in winning new business confirms their growing international reputation as a leading supplier in their field. This new investment programme is a very significant development that will drive their next phase of export-led growth. This is an example of an indigenous, expanding, export-driven company employing highly skilled people and contributing so much to the region and to Tullamore. I congratulate them on their success and on this new investment programme."



ATRS CEO, Eric Gallagher, said, "Today's event marks the continued growth of ATSR and its reputation internationally as a leading supplier in its field. The company has already had particular success in securing contracts with Mitsubishi / Wilker on an Irish Army contract, SECAMB - NHS and Tri-Star Canada. We have established a presence in Toronto with incubator facilities in Enterprise Ireland's Toronto office, and this foothold in North America has helped us significantly increase our business there."


Gallagher continued, "Our focus is on demonstrating clear competitive advantage for our customers in terms of usability, efficiency, capability and cost. ATSR is a committed innovator, and this investment programme will allow us capitalise on the growing global demand for our products. We expect to continue expanding our business, growing export markets and increasing jobs here in the Midlands region and our new Canadian base."



Tom Hayes, Head of High Potential Start Ups with Enterprise Ireland, added, "Enterprise Ireland is delighted to be working with ATSR in growing its international business. ATSR is exactly the type of innovative, high potential, export-oriented company operating successfully from the midlands region that Enterprise Ireland is keen to support, and shows what can be achieved when the ambitions and energy of a young company are harnessed and supported."



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