Google Opens Apps Mart

 Google Urges Developers to Join It In Cloud As its Apps Marketplace Opens For Business

 

 

 

Google is making it easier for users and software providers to do business in the cloud by opening a new online store for integrated business applications.

 

 

The Google Apps Marketplace allows Google Apps customers to easily discover, deploy and manage cloud-based  applications that will easily  integrate with Google Apps.

 

 

More than 50 developers are already selling applications covering  a range of business applications, including payroll, project management, design and professional services, from the store.

 

 

Chris Vander Mey, Product Manager, Google Apps Marketplace said: "Once installed in a company's domain, these third-party applications work like native Google applications. With administrator approval, they may interact with calendar, email, document and contact data to increase productivity.

 

"Administrators can manage the applications from the familiar Google Apps control panel, and employees can open them from within Google Apps.

 

"With OpenID integration, Google Apps users can access the other applications without signing in separately to each. The Google Apps Marketplace eliminates worry about software updates, keeping track of different passwords and manual syncing and sharing of data, thereby increasing business productivity and lessening frustrations for users and IT administrators alike. That's the power of the cloud"

 

Google says that more than two  million businesses have adopted Google Apps over the last three years, eliminating the hassles associated with purchasing, installing and maintaining hardware and software themselves.It has  found that when businesses begin to experience the benefits of cloud computing, they want more. 

 

The Apps Store is its method of offering companies and consumers a wider variety of business applications - from accounting and project management to travel planning and human resources management by partnering with software developers.

 

It says  there are hundreds of business applications for which it has no particular expertise, so it is reaching out to the  many talented software providers that have embraced the cloud,  in order to deliver a diverse set of features capable of powering almost any business.

 

 

 Apps Now at the Mart Include

 

   Intuit Online Payroll: A small business application that offers business owners a new way to efficiently run payroll, pay taxes and let employees check paystubs all within one integrated online office environment.
 

   Manymoon  A free work and project management application for Google Apps that makes it simple for businesses and teams to organise and share information including tasks, projects, documents, status updates and links with co-workers, customers and partners.
 

   Professional Services Connect (PS Connect) A new cloud-based offering coming soon from Appirio, pulls contextually relevant information on people, projects, customers and transactions from a user's domain and surfaces it directly inside a Gmail message so services professionals can make more informed, real-time decisions.

 

  JIRA Studio A hosted software development suite from Atlassian enables software developers to flow naturally between Gmail, Google Calendar, Google Docs and other design and development tools in order to better track and manage project issues and workflow.

 

 

Thousands of businesses are now moving to cloud-based applications. But too often, says Google, companies that adopt applications from multiple vendors end up with a fractured experience, where each particular application exists in its own silo, with users  forced to create and remember multiple passwords, cut and paste data between applications, and jump between multiple interfaces just to complete a simple task.  Google is hoping that by encouraging developers  to work through its mart and integrarte with Google Apps, it will remove such hassles.

 

 

Developers interested in learning how to integrate  their software with Google Apps can check out  the Google Code Blog.

Google will be  diving deeper into application development for the enterprise at Google I/O on May 19-20.

More information on the benefits of the Google Apps Marketplace to businesses is on Google's  Enterprise Blog.

 

 

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